MSUFCU Earns Three CUNA Awards
Michigan State University Federal Credit Union (MSUFCU) received three awards out of 36 categories. There is an average of 1,200-plus entries each year.
In the Membership Marketing category:
- Credit Score Handout and Rock Star Credit mailer
- Explore Series to learn more about MSUFCU
In the Direct Mail – Single or Series category:
- Freshman student mailers
The CUNA Diamond Awards recognize creative excellence and outstanding results in credit union marketing and are judged on strategy, creativity, design and production, copy and communication, and results.
“These awards recognize our efforts to reach our members in creative and memorable ways,” said Deidre Davis, MSUFCU’s chief marketing officer. “Through these effective marketing campaigns, we communicated about our products and services and how we can help our members achieve their financial goals and dreams. We’re honored to receive these awards.”