Author Archive

Allison Spooner

Allison Spooner

Allison Spooner is a writer, storyteller, copywriter, marketing content creator and communicator. She uses her communication and creative writing skills to articulate the stories and messages that businesses can't express themselves. She has been telling the stories of businesses across the state of Michigan for 10 years. You can find both her professional and her creative writing on her website, and follow her musings on Twitter @allyspoon

Michigan Leading the Way in Clean Energy

State’s energy companies full-steam ahead on renewable efforts   In 2008, Michigan introduced the Clean, Renewable and Efficient Energy Act that requires the state’s investor-owned utilities, alternative retail suppliers, electric cooperatives and municipal electric utilities to generate 15% of their retail electricity sales from renewable energy resources by 2021. Michigan’s two biggest energy providers are […]

Musk vs. the SEC: How Tweets Impact Stocks

The stock market is already a volatile environment. Extreme rises and falls can mean trouble for investors and often the economy – and sometimes it takes less than 280 characters to cause chaos in the market.  While currently, the Securities and Exchange Commission (SEC) allows public companies to use Facebook and Twitter to make announcements […]

$36M GM Investment Shows Faith in Lansing

General Motors announced in February it would invest $36 million in its Lansing Delta Township plant to continue enhancing crossover production. In 2017, the plant began production on two crossovers: the Buick Enclave and the Chevy Traverse, two vehicles that eventually became a huge part of the automaker’s portfolio.  Marcos Purty, plant executive director, said […]

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